What Drives Our Work
Technology moves faster than our ability to fully understand its impact. From AI-generated content to coordinated influence operations, new tools are reshaping public discourse in ways that can both empower and exploit communities.
We believe that technology should serve people, not the other way around. Our research focuses on the human experience—how real communities encounter, interpret, and respond to emerging technological problems and opportunities.
We believe research only matters if it makes a difference. We work to translate our findings into practical insights that help policymakers, educators, journalists, and communities make informed decisions about technology's role in public life.
Our Approach
We combine rigorous academic research with real-world engagement. By studying misinformation campaigns, digital influence operations, automated content, and AI deployment in communication contexts, we aim to:
Our Values
We believe in open, honest communication about our methods, findings, and limitations.
Research should be understandable and useful to everyone—not just academics.
Our work is guided by evidence and the public interest, not political agendas or commercial pressures.
The most important questions require diverse perspectives. We work across disciplines and with communities directly affected by the issues we study.
We measure our success by the real-world difference our research makes in helping communities thrive in a rapidly changing technological landscape.